At Web Summit Qatar, Fyno showcased how communication infrastructure can transform the way BFSI and enterprises engage their customers. From conversations with product managers and technologists to SMEs and business leaders, we explored the real challenges organizations face in scaling communication that is both effective and compliant.

Recurring themes stood out: fragmented infrastructure, low app engagement, and the struggle to turn alerts into meaningful action. Fyno addressed how these gaps can be closed — by enabling omnichannel communication, simplifying routing, and ensuring every interaction is audit-ready.

The event reinforced our vision: customer communications are no longer just operational support, they are the foundation for trust, growth, and resilience in financial services.

• Booth conversations with diverse leaders across tech, product, business, and SMEs
• Insights into pain points: underused apps, channel fragmentation, and rising compliance pressure
• Shared Fyno’s approach to future-proof communications with scalability, adaptability, and regulatory alignment